The car industry is currently going through a big technological revolution with the introduction of augmented reality (AR) and virtual reality (VR) instrument clusters. Important companies like Sekisui Chemical, Compagnie de Saint-Gobain, and Ford Motor are leading this innovation, as shown in GlobalData’s report on AR/VR instrument clusters in the car industry.
In the past three years, the car industry has seen a huge increase in patents, with 1.7 million filed and granted. This increase shows the industry’s strong commitment to pushing boundaries and improving the driving experience with advanced technology.
Leading the way in AR/VR instrument clusters is Nippon Seiki, a company that has changed instrument clusters with their waveguide display technology. This innovation removes the need for a separate display unit, giving drivers a more streamlined and immersive experience. By reducing the need for drivers to look away from the road, the waveguide display aims to improve safety on highways.
Nissan Motor is another major player in the AR/VR instrument cluster field, with a wide reach across different locations. Compagnie de Saint-Gobain and Sekisui Chemical also have diverse applications, showing their commitment to exploring new possibilities in this emerging field.
GlobalData’s analysis shows that there are currently over 30 companies working on AR/VR instrument clusters. Notable names in this field include Denso, Panasonic, and Yazaki, indicating the industry’s widespread interest in improving the driving experience with immersive technology.
One impressive feature of these innovative instrument clusters is eye-tracking technology. By monitoring the driver’s eye movements, these clusters can provide real-time information and alerts, further enhancing safety and reducing distractions. This technological advancement aligns with the industry’s focus on driver safety.
However, the potential uses of AR/VR instrument clusters go beyond safety enhancements. These clusters can offer a customizable and interactive interface, allowing drivers to personalize their driving experience. From navigation to entertainment, the possibilities are endless.
GlobalData’s thematic research report on Augmented Reality (AR) in Automotive offers more insights into the key themes and technologies disrupting the car industry. As AR and VR continue to develop, we can expect more innovative solutions and advancements that will shape the future of driving.
In conclusion, AR/VR instrument clusters are changing the car industry, with companies like Sekisui Chemical, Compagnie de Saint-Gobain, and Ford Motor leading the way. The increase in patent filings shows the industry’s commitment to innovation and pushing boundaries. With features like waveguide displays and eye-tracking technology, these instrument clusters aim to improve safety, provide customized experiences, and transform the way we drive. As the car industry evolves, it is clear that AR and VR will play a significant role in shaping the future of mobility.